Sports Media covers the broadcasting and reporting of sports in the media. Jobs range from sports information analysts to sports journalists, TV/radio announcers, and the production/technical side of broadcasting.
The advantages of media in sports
Positive influences of the media
- Raise awareness of the sport.
- Promote healthy active lifestyles.
- Showcase sport’s positive values.
- Present positive and inspiring role models.
- Motivate people to take part.
- Set high standards for performance.
- Provide examples of skills and tactics.
- Publicize a variety of sports and activities.
Media can be classified into four types:
- Print Media (Newspapers, Magazines)
- Broadcast Media (TV, Radio)
- Outdoor or Out of Home (OOH) Media.
- Internet.
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